Detailed Course Information |
Fall 2013
Apr 25, 2024 |
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| JMC 21001 - PRINCIPLES OF ADVERTISING |
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Advertising history, purposes, techniques, media and research; analysis of functions of advertising organizations. Prerequisite: None.
3.000 Credit hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture Journalism and Mass Comm Department Course Attributes: TAG Communication |
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